Slightly underpricing a home can stimulate competition and generate multiple offers. This strategy often results in the final sale price meeting or exceeding market value while creating buyer urgency.

Offers should be assessed based on contingencies, closing timelines, financing, and buyer reliability. A higher-priced offer with multiple contingencies may be riskier than a slightly lower-priced but cleaner offer. Agents provide insights to help sellers make informed decisions.

Professional photos capture a home’s features and appeal, increasing online engagement and showings. Listings with high-quality visuals often sell faster and attract more qualified buyers. Investing in photography is one of the most effective marketing strategies.